Why opt for a healthcare CRM instead of a general-use solution?

A medical CRM has all the necessary functionality by default, as opposed to general-use solutions which have to be configured and integrated with additional modules to function properly in a hospital environment. However, if you already have a general-use CRM and don’t want to waste time and effort on implementing another one, our experts can adapt it to fit the healthcare industry regulations like HIPAA and meet your organization’s specific requirements.

I want to develop a custom medical CRM. Where do I begin?

Understand your business goals Clarify legal and technical requirements for the CRM Decide what feature set your organization needs Calculate how much time, effort and finances you’re willing to invest into CRM development Find a vendor that has relevant expertise and can meet your requirements

Can a healthcare CRM be a full-fledged medical marketing instrument?

Yes, it typically has all the features necessary to plan, execute and analyze marketing campaigns. A medical CRM can track the marketing campaign performance throughout its lifecycle and show which tactic generates the most leads and returning patients. Moreover, the solution can even measure a particular physician’s or care center specialist’s impact on the company’s reputation and revenue.

How to make sure healthcare CRM brings value?

The effectiveness of your CRM system depends not only on the software itself but also on whether you use it correctly and to its full capacity. In order to get maximum value from a healthcare CRM, you have to invest time and effort into employee training to help your team understand the system’s capabilities and how to make full use of them.

Healthcare CRM: Benefits, FAQs, Features & Integrations