August 3, 2023
Today’s business world relies heavily on quick decision-making, so many companies have already adopted BI services and are expanding their capabilities with mobile BI. Let’s explore what purpose mobile BI solutions serve, their key capabilities and top platforms, and what difference they can make for a company.
is the projected mobile BI market size in 2030
Market Research Future
are the two largest mobile BI markets
Research and Markets
Scheme title: Mobile Business Intelligence Market Size
Data source: Mordor Intelligence
Study period
2018 – 2028
Fastest growing market
Asia Pacific
Largest market
North America
Major players
Here are three common ways for end-users to access business intelligence capabilities via portable devices:
Scheme title: 2022 Gartner Magic Quadrant for Analytics and Business Intelligence Platforms
Data source: Gartner, 2022
Native mobile apps for Windows, iOS, and Android
Authoring reports for mobile users with Power BI Desktop and the Power BI service
Annotating and sharing snapshots of tiles, reports, or visuals with colleagues and customers from the app
Sharing links from the app to view reports and dashboards (Power BI Pro and Premium Per User license)
Push notifications about personal data alerts, new shared dashboards, changes to group workspace, Power BI events and meetings
Location-based report filtering
Barcode and QR-code scanning for Power BI data and reports
Data access in the offline mode and background data refresh
Mobile formatting options for visuals in a mobile-optimized layout
Natural language querying
Data security with Microsoft Intune
Power BI Desktop
free
Power BI Pro
$9.99 per user/month
Power BI Premium
$20 per user/month or $4,995 per capacity/month with an annual subscription and an unlimited number of users
Power BI Embedded
from $1.0081/hour
Free 2-month trial
Example of Power BI Mobile app UI
Data source: learn.microsoft.com — About mobile-optimized Power BI reports
The highest value of business intelligence is the support of data-driven decisions. Mobile BI capabilities, in turn, can bring the same benefits and beyond, such as: Â
Mobile BI users can instantly access specific information to make timely decisions and accomplish their daily tasks on time even if they are away from their computers.
Mobile devices are easy to carry around and do not limit users to a particular location, which makes mobile BI a very user-friendly option. Native device functionality also enables a truly interactive user experience.
Mobile BI features encourage end-users to collaborate and brainstorm new ideas, such as new content, instant notifications and alerts, comments and reactions, secure content sharing, in-app discussions, and user activity tracking.
Mobile BI allows more employees to access data and analytics capabilities to handle information properly and maximize its value. In the long run, increased BI adoption rates accelerate digital transformation and help the company stay competitive.
Data security risks
When a device is stolen or lost, the IT department should be able to block the owner's access to all corporate accounts and sensitive data. Companies adopting mobile BI also need to redefine all existing data security practices and policies. Some other features that could help safeguard data are:
Poor user interface design
It’s crucial for mobile BI providers to keep user experience consistent, because modern users are accustomed to the polished interfaces of consumer mobile apps and expect the same experience in a mobile BI solution. The following recommendation can help deliver the expected user experience:
Failing to cater to unique user needs
Start with examining the needs of workers predominantly using mobile devices and PCs and creating the functionality most needed by each user group. For example, your employees can prefer to input text with a physical keyboard, run complex analysis on big screens, and switch between windows with a mouse, but use their mobile devices to upload video and audio files. This analysis will lay the groundwork for your mobile BI strategy and change management planning.
Mobile business intelligence is among the most prospective trends in data analytics. With mobile computing so mature and affordable, mobile BI will evolve at an even more accelerated pace. With proper preparation and an experienced BI partner like Itransition, you can build a truly-effective mobile business intelligence solution.Â