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Media & entertainment
software development services

Our media & entertainment software development expertise

Our team helps implement media and entertainment software of any type and complexity, handling the development process end-to-end or supporting specific tasks.

Media portals

Itransition implements web portals, including news and entertainment portals, that serve as centralized hubs for accessing, managing, and interacting with various types of multimedia content.

  • Multimedia content management
  • Content integration from various sources
  • Self-service features for profile management
  • Subscription management
  • Social media integration
  • Role-based admin panels with moderation and analytics tools

Social media platforms

We deliver social networking platforms that connect users and enable them to safely interact with each other, build communities, and create and share content in real-time.

  • User account management
  • In-app communication
  • Personalized content and news feeds
  • Content creation, editing, and sharing
  • Social interaction features (e.g. reactions, tags, comments, etc.)
  • Ads management

Video streaming platforms

We build live video streaming and video-on-demand (VOD) software solutions that enable a great viewer experience across platforms, driving higher engagement and customer satisfaction.

  • Video library, collections, and watchlists
  • Live broadcasting
  • Personalized video recommendations
  • Robust video search by various parameters (e.g., by genre, title, actor, etc.)
  • Social interaction features, including user reviews and comments
  • Payment integration
  • Multilingual support

Audio streaming apps

Our team develops applications that provide listeners with immediate access to music, podcasts, and audiobooks, ensuring high-quality streaming and personalized listening experiences.

  • Music library with advanced search, playlists, and favorites
  • Offline playback support
  • Multi-device synchronization
  • Social app sharing
  • Subscription management

Event management software

We deliver solutions for planning, coordinating, and running in-person or online events to help event organizers provide engaging experiences for both event participants and attendees.

  • Registration and ticketing
  • Attendee management and communication
  • Agenda, session, and speaker management
  • Attendee engagement and networking (for online events)
  • Attendance, event performance, and revenue reporting and analytics

Social gaming platforms

We create scalable backend solutions for social games that enable engaging playing experiences and support in-game communication, increasing player retention and loyalty.

  • Real-time multiplayer experiences
  • In-game interactions (e.g., chat, voice, emotes)
  • Social features (e.g., friends, invites, leaderboards)
  • Matchmaking and player grouping
  • User profiles and progression tracking
  • Virtual goods and in-app purchases
  • Analytics for user behavior and engagement insights

Digital asset management (DAM) software

Itransition creates software that helps media and entertainment businesses organize, store, and distribute multimedia assets of various types and formats, improving asset management workflow efficiency and maximizing the value of their digital content.

  • Safe and scalable asset repository
  • Metadata management
  • Asset search and retrieval
  • Version control
  • User permissions and access controls
  • Collaboration features
  • Content copyright monitoring and digital rights management (DRM)

Itransition builds data analytics and business intelligence solutions to help media and entertainment companies to better understand the behavior and preferences of their audiences, enabling informed content and business decisions.

  • Audience segmentation and profiling
  • Cross-channel user behavior tracking
  • Content consumption analysis
  • Audience lifetime value (LTV) estimation
  • Churn prediction

Advertising platforms

We assist in developing Demand-Side Platforms (DSPs) and Supply-Side Platforms (SSP) that enable media and entertainment companies to automate the buying and selling of ad space, maximize monetization opportunities, and deliver personalized, non-intrusive ad experiences to users.

  • Real-time bidding
  • Advanced audience segmentation and targeting
  • Ad campaign management
  • Ad performance and user engagement analytics
  • Ad inventory management with multiple ad format support
  • Yield optimization

Media & entertainment domains we serve

Relying on our hands-on experience in the media and entertainment industry, we implement software solutions tailored to the specifics and nuances of different domains.

Domains we serve
Digital media
Video production
Print & digital publishing
OTT service
Sports
Art
Live & digital events
Marketing & advertising
Gaming & interactive entertainment

Build tailored software for your media and entertainment business

Get in touch

Value-adding capabilities
for media & entertainment solutions

Our team integrates innovative technologies, such as artificial intelligence, machine learning, predictive analytics, and augmented/virtual reality, into your software solutions to help enhance the efficiency of your media and entertainment operations and captivate your audience.

AI-enabled content production

Automatically generate compelling visuals, voiceovers, and video content at scale using artificial intelligence tools, reducing the burden of manual editing and post-production while accelerating production timelines.

Hyper personalization

Engage your audience and foster long-term retention with dynamic content recommendations tailored to each user’s viewing or listening habits and content interaction patterns in real-time.

Immersive experiences

Set your business apart with memorable virtual experiences powered by integrated digital overlays, 3D visualizations, and 360° live streaming that allow your audience to interact with immersive content in real-time and deepen user engagement.

Intelligent monetization

Establish a stable revenue flow by adopting suitable monetization strategies, including subscriptions, pay-per-view, or advertising. Maximize conversion rates with optimized user targeting, dynamic pricing, and personalized premium content delivery powered by machine learning algorithms.

Smart media asset management

Simplify how you organize, search, and manage large media libraries with automated cataloging and metadata generation. Maintain regulatory compliance through the instant detection and flagging of inappropriate materials.

Advanced analytics

Monitor how your content performs, detect audience behavior patterns, assess the effectiveness of promotional campaigns, and forecast audience interest and churn with predictive analytics solutions to increase user retention and maximize ROI.

Multi-language support

Expand your global reach with automatic dubbing and subtitling that provide context-sensitive translations for videos to make your content more accessible and appealing for international audiences.

Explore our selected projects

AR app for interacting with celebrities

3,000+

registered users

AR app for interacting with celebrities

Itransition delivered iOS and Android mobile applications equipped with augmented reality technologies that enable users to interact with celebrities’ 3D avatars in real time and buy their merchandise.

IT support for a digital media publisher

$50,000

saved annually

IT support for a digital media publisher

The Economist teamed up with Itransition to solve the problem of regularly crashing microsites and get 24/7 support for their stable operation. With our assistance, the client saves up to 5% of their budget monthly on microsite environment management.

Live event & talent discovery community platform

40%

increase in daily active users in the first month

Live event & talent discovery community platform

We helped a US media company upgrade their cross-platform social media solution by adding new functionality and adapting the mobile app for Android. The solution’s revamp helped our client increase their revenue twofold.

Music distribution platform modernization

Music distribution platform modernization

Our team helped Ditto Music modernize its legacy music distribution platform by introducing new features for users and admins, developing a new website, and replacing outdated technologies with modern ones. We also ran full-scope testing of both the new and legacy functionalities, helped set up DevOps practices, and optimized support workflows.

Mobile platform for media content creation

Mobile platform for media content creation

We delivered Android and iOS apps for generating and distributing audio and video content. As part of our services, we conducted technology research, created a PoC to prove the solution’s viability, and developed full-scale mobile applications.

Event management platform redevelopment

Event management platform redevelopment

Itransition helped Version Two rebuild their online platform that enables event organizers to manage events, tickets, as well as related communication from a single application. We redesigned the platform’s logic and architecture, extended its functionality, and improved usability, performing the upgrade in just 8 months.

Our customers say

We highly recommend Itransition as a reliable software solutions provider. We firmly believe that any company that needs help restructuring and/or designing new software would benefit from the Itransition approach, which extends beyond the technical implementation. Itransition has become not only our trusted partner but also an essential part of our team, suggesting solutions that are best suited for the intricacies of our business.

Ken Davis

Executive Director, Destination Network

Over the course of our collaboration with Itransition, we were consistently impressed with both skill and dedication their team employed to fulfil our business needs. [...] With confidence, we recommend Itransition as an expert solution provider, underscoring their AI/ML competencies alongside their capability to consult on solutions tailored for the sports and entertainment business domains.

Dr Sarah Melville

Media Director, YouGov Sport

Based on our experience, I wholeheartedly recommend Itransition Group as a vendor partner. Their expertise (both tech and domain-based), professionalism, and client-centric approach make them an outstanding choice for any organisation seeking reliable software development and QA services.

Richard Wagstaff

VP Product Operations at Bally's Interactive

We appreciate Itransition’s valuable contribution to our project. They became a one-stop shop covering all our business and technical needs, from implementing an Electron-based application for screen recording to enhancing DevOps and AWS services usage.

Tim Moylan

Co-founder & CTO, Shootsta

We highly recommend Itransition as a reliable software solutions provider. We firmly believe that any company that needs help restructuring and/or designing new software would benefit from the Itransition approach, which extends beyond the technical implementation. Itransition has become not only our trusted partner but also an essential part of our team, suggesting solutions that are best suited for the intricacies of our business.

Ken Davis

Executive Director, Destination Network

Over the course of our collaboration with Itransition, we were consistently impressed with both skill and dedication their team employed to fulfil our business needs. [...] With confidence, we recommend Itransition as an expert solution provider, underscoring their AI/ML competencies alongside their capability to consult on solutions tailored for the sports and entertainment business domains.

Dr Sarah Melville

Media Director, YouGov Sport

Based on our experience, I wholeheartedly recommend Itransition Group as a vendor partner. Their expertise (both tech and domain-based), professionalism, and client-centric approach make them an outstanding choice for any organisation seeking reliable software development and QA services.

Richard Wagstaff

VP Product Operations at Bally's Interactive

We appreciate Itransition’s valuable contribution to our project. They became a one-stop shop covering all our business and technical needs, from implementing an Electron-based application for screen recording to enhancing DevOps and AWS services usage.

Tim Moylan

Co-founder & CTO, Shootsta

Additional media & entertainment services we offer

Fundamentals of our media & entertainment solutions

High performance

Our team helps companies achieve excellent content delivery performance, minimize latency, and ensure delightful user experiences even during traffic spikes.

  • Flexible architecture design
  • Technologies that enable fast rendering, efficient caching, and real-time data processing
  • Comprehensive testing
  • Workload optimization techniques, such as load balancing and the use of reliable content delivery networks (CDNs)

Software security & data protection

To safeguard user data, protect content from unauthorized distribution, and ensure compliance with data protection and copyright regulations, we equip our media and entertainment software solution with robust security mechanisms.

  • End-to-end data encryption
  • Access control and user authentication
  • Mechanisms for digital rights management (DRM), including license management, watermarking, and device/platform restrictions

Multi-channel content distribution

By applying relevant media distribution techniques, we assist media and entertainment companies in diversifying their content channels and reaching consumers across various platforms.

  • Adaptive streaming
  • Content transcoding
  • CDN integration
  • Multi-platform content packaging

User convenience

When creating media solutions, we prioritize simple, user-friendly UX/UI designs that encourage consumers to explore more content from the platform and return to it.

  • Target audience analysis
  • Visually appealing interfaces
  • Intuitive navigation flows
  • Convenience-focused features like one-click playback and cross-device resume for video platforms

Our technology stack

Whether you need a scalable web platform, a feature-packed mobile application, or a high-performing desktop solution, we set up an optimal set of platforms, programming languages, and frameworks to bring your software development project to life.

Backend
JavaScript Node.js

NestJS

Python Django

Flask

Kotlin

Ktor

Java

Spring

.NET

ASP.NET Core

Golang

Ruby

Ruby on Rails PHP Symfony Laravel
Frontend

HTML

CSS

JavaScript

TypeScript

Angular React.js Vue.js Next.js

Svelte

Mobile
Kotlin Java

Swift

Objective-C

Flutter React Native

Kotlin Multiplatform

.NET MAUI

Databases
NoSQL databases

Amazon DynamoDB

Amazon Redshift

Azure Cosmos DB

Neo4j

Relational databases

Amazon RDS

Azure SQL Database

Microsoft SQL Server

Google BigQuery

PostgreSQL

MySQL

Oracle

Cloud
Amazon Web Services Microsoft Azure

Google Cloud Platform

DigitalOcean

Cloudflare

Oracle Cloud Infrastructure

AI/ML
Programming languages
Python

R

JavaScript
Deep learning frameworks

TensorFlow

PyTorch

Transformers

Generative AI

Azure OpenAI

Amazon Bedrock

Stability AI

NVIDIA Avatar Cloud Engine

Midjourney

NLP technologies

LLM: Falcon, Llama, Hermes

NLTK/SpaCy

BERT/RoBERTa

Transformers

Torchtext

KerasNLP

Langchain

LangGraph

Computer vision technologies

Stable Diffusion XL

OpenCV/PIL

Ultralitics

YOLOX

Transformers

Torchvision

KerasCV

Data mining technologies

NumPy

Pandas

Scikit-Learn

Catboost/XGBoost/LightGBM

ARIMA/SARIMA

Facebook Prophet

LSTM

AR/VR

Unity

Unreal Engine

Oculus

ARKit

ARCore

Wikitude

Vuforia

About Itransition

IT consulting and software development services since 1998

A talent pool of 3,000+ skilled IT professionals

Clients across 40+ countries, from startups to Fortune 500 companies

A company-wide Research & Development program

ISO 9001 and ISO 27001 certifications validating our quality and information security management practices

Strategic partnerships with AWS, Microsoft, Salesforce, Oracle, Atlassian, and SAP

Recognition by Everest Group, Zinnov Zones, Forrester, Gartner, and ISG

Featured in IAOP’s Excellence in Strategic Partnerships program for a collaboration with a US industry leader in shoppable video and media

FAQs

By incorporating dedicated software into their workflows, media and entertainment companies can optimize their media content management, enhance content production efficiency, and protect intellectual property rights while cultivating audience engagement and loyalty and establishing consistent revenue streams.

The timeline for developing software for the media and entertainment industry varies considerably depending on the software type, features, the selected technologies, and the development team’s expertise. A simple music streaming service app with basic functionality can take 3 to 6 months to develop, while more complex solutions with advanced features like multi-device compatibility or AI-driven personalization require 6 to over 12 months. Contact us to estimate the approximate time needed to develop a solution tailored to your needs.

The cost of developing media and entertainment software varies widely and starts from $10,000 for a simple app with limited functionality. The final project cost depends on multiple factors, including the development approach (platform-based vs custom media and entertainment software), the solution’s complexity, features, the use of cutting-edge technologies, and location of the development team. Discuss your project needs with our consultants, and we will send you a ballpark estimate of the project cost.

We offer flexible cooperation options to meet specific needs of different media and entertainment companies.

  • IT project outsourcing
    to handle the automation of media content management processes and launch of content delivery products from start to finish

  • A dedicated team
    to support the continuous improvement of your media and entertainment solutions

  • Staff augmentation
    to add necessary technical expertise to your in-house team
Web Application Development Services

Service

Web Application Development Services

Build a robust, user-friendly web application with Itransition, a reliable software engineering company with 25+ years of experience in web development.

Mobile App Development Services and Solutions

Service

Mobile App Development Services and Solutions

Entrust your mobile application development, modernization, and support to Itransition, a reliable vendor with 15+ years of experience in mobile services.

SaaS Application Development Services

Service

SaaS Application Development Services

We provide comprehensive SaaS application development services to deliver scalable and secure SaaS solutions tailored to your industry and business needs.

AI in Social Media: Use Cases, Top Tools, and Challenges

Insights

AI in Social Media: Use Cases, Top Tools, and Challenges

Explore key use cases and real-life examples of AI in social media, along with tools and guidelines to implement effective social media strategies.

AI in Sports: Use Cases, Trends, Examples, and Challenges

Insights

AI in Sports: Use Cases, Trends, Examples, and Challenges

Explore key applications, trends, real-world examples, and payoffs of AI in sports, along with common adoption challenges and guidelines for addressing them.

An ML solution for brand analytics and reporting

Case study

An ML solution for brand analytics and reporting

Find out how Itransition’s team designed and developed an ML tool for brand tracking and analytics that processes images 50% faster than the legacy solution.

A cloud-based solution for collections management - Itransition

Case study

A cloud-based solution for collections management - Itransition

Read how Itransition developed an AWS-based cloud version of a popular collection management solution for museums.

Benchmark dashboards for ad campaign optimization

Case study

Benchmark dashboards for ad campaign optimization

Find out how Itransition developed a set of analytics optimization solutions for monitoring ad campaigns and accurately forecasting their results.

Contact us

Sales and general inquires

info@itransition.com

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