Promise Communities

Microsoft.NET |Communities and Networks |Media and Entertainment

Itransition developed a collaborative online research and innovation platform for Promise Corporation and Promise Communities. Promise Corporation is a pioneer in the field of co-creation and brings companies and their customers together to create value through insights, new strategies and innovation. And Promise Communities, the digital division of Promise, pride themselves in having the world's most motivated collaborators. They are passionate about creating and maintaining the most vibrant, engaged and committed online communities. The Promise Communities platform features unique functionality. It creates pre-filtered multiple streams of dialogue between brands and audiences, unearthing valuable new insights between brand owners and target audiences in a way previously impossible to achieve.

  • Promise Communities

Available 24/7, this scalable online platform supports private online collaboration. The simultaneous participation of thousands of employees, customers and stakeholders over an extended period of time have helped brands keep a pulse on customer attitudes, uncover new product and service ideas, speed up decision making and de-risk innovation.

Using the latest web technologies, the system has revolutionized the way organizations and brands problem-solve, by bringing together customers, staff, stakeholders and experts to co-create solutions and innovations.

In the past year, a number of communities have been set up for clients across the globe including Kraft Foods, the Dubai Government and The Co-operative. The community sizes have ranged from a few hundred online users to several thousand.

System Highlights:

  • Flash-based collaboration system — real-time focus groups with online chat, image and video upload
  • Email notification system with personalized HTML notifications about community activities
  • Customizable community web site design — design and site content can be modified without the involvement of the development team
  • Intuitive user interface and easy navigation
  • High scalability — thousands of consumers across the globe have participated in a Promise Community, with hundreds of users working online simultaneously.

Technologies: 

ASP.NET 3.5, Flash, C++, C#, AJAX, JQuery, MS SQL 2005

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